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UEU » Undergraduate Theses » Public Relation
Posted by [email protected] at 18/11/2024 12:49:39 • 50 Views
PENGOPTIMALAN ARTIFICIAL INTELLIGENCE BAGI PENINGKATAN EKSISTENSI AKUN INSTAGRAM SEKOLAH SURYA DHARMA JAKARTA @SURYADHARMASCHOOLCreated by :
ESTER YULIANA ( 20190502261 )
| Subject: | ARTIFICIAL INTELLIGENCE
PENINGKATAN EKSISTENSI
AKUN INSTAGRAM
SEKOLAH | | Alt. Subject : | ARTIFICIAL INTELLIGENCE
INCREASING EXISTENCE
INSTAGRAM ACCOUNT
SCHOOL | | Keyword: | Kecerdasan Buatan
Difusi Inovasi dan Instagram |
Description:
Dalam era industri 4.0, media sosial seperti Instagram menjadi kunci dalam
membangun eksistensi institusi pendidikan, termasuk Sekolah Surya Dharma di
Jakarta. Dikarenakan terkendala oleh keterbatasan sumber daya manusia di
departemen pemasaran, optimasi Artificial Intelligence dianggap sebagai solusi.
Artificial Intelligence di Instagram diupayakan untuk meningkatkan daya tarik dan
informativitas. Penelitian ini, berlandaskan teori Difusi Inovasi, mengeksplorasi
tahap pengetahuan, persuasi, keputusan, implementasi, dan konfirmasi dalam
implementasi proses adaptasi Artificial Intelligence. Hasilnya mencerminkan
penerimaan positif terhadap teknologi, meningkatnya pemahaman, adaptasi, dan
penampilan Instagram yang lebih menarik, serta peningkatan penonton. Walaupun
yayasan menghadapi ketidaksetujuan terkait template Artificial Intelligence,
implementasi strategi pemasaran terintegrasi dengan berbagai alat dan teknologi
Artificial Intelligence, seperti Chat GPT, Canva, Adobe, Remini, dan CapCut,
digunakan untuk optimalisasi. Pengoptimalan ini belum memberikan peningkatkan
eksistensi sekolah namun secara visual sudah lebih bervariasi. Dalam konteks ini,
individu dengan latar belakang pendidikan teknologi lebih mudah beradaptasi
dengan inovasi dan memperoleh informasi tentang perkembangan teknologi.
| Contributor | : |
- BALLIAN SIREGAR, S.Sos, M.Si
| | Date Create | : | 18/11/2024 | | Type | : | Text | | Format | : | PDF | | Language | : | Indonesian | | Identifier | : | UEU-Undergraduate-20190502261 | | Collection ID | : | 20190502261 |
Source :
Undergraduate Theses of Public Relations
Relation Collection:
Fakultas Ilmu Komunikasi
Coverage :
Civitas Akademika Universitas Esa Unggul
Rights :
@2024 Perpustakaan Universitas Esa Unggul
Publication URL :
https://digilib.esaunggul.ac.id/pengoptimalan-artificial-intelligence-bagi-peningkatan-eksistensi-akun-instagram-sekolah-surya-dharma-jakarta-suryadharmaschool-36566.html
[ Free Download - Free for All ]
 UEU-Undergraduate-36566-COVER.Image.Marked.pdf - 487 KB- UEU-Undergraduate-36566-HALAMAN PENGESAHAN.Image.Marked.pdf - 256 KB
- UEU-Undergraduate-36566-HALAMAN PERSETUJUAN.Image.Marked.pdf - 233 KB
- UEU-Undergraduate-36566-HALAMAN KEASLIAN.Image.Marked.pdf - 226 KB
- UEU-Undergraduate-36566-ABSTRAK.Image.Marked.pdf - 585 KB
- UEU-Undergraduate-36566-KATA PENGANTAR.Image.Marked.pdf - 634 KB
- UEU-Undergraduate-36566-DAFTAR ISI.Image.Marked.pdf - 693 KB
- UEU-Undergraduate-36566-DAFTAR PUSTAKA.Image.Marked.pdf - 503 KB
- UEU-Undergraduate-36566-LAMPIRAN.Image.Marked.pdf - 865 KB
- UEU-Undergraduate-36566-BAB1.Image.Marked.pdf - 642 KB
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1. UEU-Undergraduate-36566-BAB2.Image.Marked.pdf - 1583 KB
2. UEU-Undergraduate-36566-BAB3.Image.Marked.pdf - 811 KB
3. UEU-Undergraduate-36566-BAB4.Image.Marked.pdf - 1051 KB
4. UEU-Undergraduate-36566-BAB5.Image.Marked.pdf - 502 KB
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